ESA Forgoing “Online Experience” to Replace E3 2020, Will Work with Exhibitors on Individual Showcases Instead

The Entertainment Software Association is forgoing plans to put together an E3 “online experience” in June, PC Gamer reported today, but has plans to work with individual companies on showcases instead.

Following news that E3 2020 is canceled on March 11, the ESA said that they were exploring ideas to coordinate an online experience to showcase industry announcements and news during the scheduled showtime.

“Given the disruption brought on by the COVID-19 pandemic, we will not be presenting an online E3 2020 event in June,” the ESA said in a statement to PC Gamer. “Instead, we will be working with exhibitors to promote and showcase individual company announcements, including on www.E3expo.com, in the coming months. We look forward to bringing our industry and community together in 2021 to present a reimagined E3 that will highlight new offerings and thrill our audiences.”

Last week, IGN announced the Summer of Gaming digital event set for June. IGN revealed collaborations with 2K, Square Enix, SEGA, Bandai Namco, Devolver Digital, THQ Nordic, Amazon, Google Stadia, Twitter and more.

“With E3 2020 cancelled, IGN has a suite of programming planned to kick off in early June. It includes publisher presentations with IGN pre- and post-discussions, remote developer interviews, hands-on demos and preview impressions, gameplay, and news segments recapping the biggest announcements,” IGN said.

Pete Hines, Vice President of Global Marketing and Communications at Bethesda, tweeted last week that Bethesda will not hold a digital showcase in June, but that “[w]e have lots of exciting things to share about our games and look forward to telling you more in the coming months.”

Following the March 11 announcement by the ESA, Head of XBOX Phil Spencer announced that Microsoft will hold a digital event, especially as anticipation grows for the forthcoming Xbox Series X console.

Sony was not going to have a presence at E3 for the second year in a row, the company announced in January.