Game Freak Reveals New Action-Adventure Game, Project Bloom

The developers behind the iconic Pokémon franchise have partnered up with Private Division/Take Two for a brand new action game: Project Bloom.

Well isn’t this a nice afternoon surprise. Today brings the announcement of a brand new, non-Pokémon title from developers Game Freak. While it’s not the first time they’ve done projects outside of the Pocket Monster franchise, it’s not exactly common either and thus worth noting.

Today they’ve announced a new partnership with Take-Two’s Private Division who will publish their all new IP, currently codenamed Project Bloom. Development is still early and all we have is this (super swanky) concept art to go on, but I’m definitely intrigued:

Private Division, a publishing label of Take-Two Interactive Software, Inc. (NASDAQ: TTWO), today announced a partnership to publish a new title from Game Freak. Founded in 1989, the Japanese development company has created dozens of hit games, including more than 30 entries in the Pokémon franchise, which is widely recognized as one of the best-selling game series of all time. Private Division will publish a brand-new action-adventure IP from Game Freak, codenamed Project Bloom. To celebrate this announcement, Private Division and Game Freak have unveiled the first piece of concept art for the game.

“We’re thrilled to have the opportunity to create new IP that is bold and tonally different from our prior work,” said Kota Furushima, Director at Game Freak. “From the beginning, Private Division was the publisher we wanted to work with on our new game. Their track record and global expertise give us all the confidence to create a sweeping new action-adventure game that we can’t wait to share more about in the future.”

“Over the past three decades, you’d be hard pressed to find a studio which has released more iconic hits than Game Freak,” said Michael Worosz, Chief Strategy Officer, Take-Two Interactive, and Head of Private Division. “We’re ready to help Game Freak unleash their potential and we’re honored to be the first Western publisher to work alongside this exceptionally talented and proven team to bring a bold new IP to market.”

Again, things are still early and Project Bloom isn’t expected to launch until fiscal year 2026.

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Jordan Maison
Editor-in-Chief: Writer and cartoonist who went to college for post-production, he now applies his love of drawing, movie analysis, filmmaking, video games, and martial arts into writing.