Twitter announced that they are updating their app for Xbox One, Apple TV, and Amazon Fire TV to not only allow social network features, but to stream their new content as well.
The new app, released today, allows you to live stream NFL game that Twitter will be hosting. Twitter signed a deal with the NFL to live stream 10 NFL Thursday Night games, the first one being tomorrow with the Bills vs Jets.
Additional content will also be live streamed via the app. Twitter has an exclusive deal with the Pac-12 Network (college sports), and will host some games from the MLB and NBA. Twitter will also be hosting some content from Bloomberg and other news outlets too.
“These devices will bring Twitter’s livestreaming video experience to life on the TV screen,” Twitter CFO Anthony Noto said in a statement. “Twitter has always been a great complement to TV, and now fans can enjoy even more premium video with live tweets–and the best content on Twitter–right from their TVs. We’re excited to introduce this new experience to people, without requiring a paywall or having to log in to Twitter.”
Apple TV users will get an exclusive “side-by-side” experience that allows them to watch additional clips and media alongside the streamed video.
You do not need a cable subscription or need to pay anything to access the content. Twitter has stated multiple times that the idea is to bring you the content without any paywalls. Content can, of course, also be streamed by visiting twitter on a PC as well.
There was no mention of the PS4 during the statement so it is unclear when the PS4 will get the updated app.