Magic: The Gathering is about to come to the screen like never before thanks to a new partnership between Legendary Entertainment and Hasbro.
Legendary Entertainment and Hasbro Entertainment will partner to create a live-action feature film and television universe based on Hasbro’s massively successful MAGIC: THE GATHERING, Hasbro’s first $1 billion brand. Initial plans call for a feature film to lead the charge, with television series and other content to be developed as well as the universe expands.
Legendary is well-known for its ability to translate IP with robust fandoms into epic, creator-driven projects across film, television, comics, and more, in a way that serves the property’s core fans while broadening its appeal to wider audiences. Created in 1993, Magic: The Gathering is the world’s first trading card game. Its compelling characters, fantastic worlds, and deeply strategic yet highly customizable gameplay have captivated more than 50 million fans of all ages worldwide.
Mary Parent, Legendary’s Chairman of Worldwide Production, said, “We pride ourselves on being thoughtful caretakers of singular, beloved IP, and no property better fits that description than MAGIC: THE GATHERING. Alongside the fantastic Hasbro team, we look forward to creating a multimedia universe that thrills longstanding fans and creates a broad wave of new ones.”
Zev Foreman, Hasbro Entertainment’s Head of Film, said, “This is an exciting and complementary partnership, uniting one of the world’s most iconic brands with a powerful and proven steward. MAGIC: THE GATHERING has inspired decades of epic world-building and creative storytelling. It is a perfect match for Legendary’s diversified approach to marquee IP, and we are excited to work together to build a whole new MAGIC: THE GATHERING universe.”
What do you think of Magic: The Gathering being turned into a film and TV universe?
