Just ahead of SDCC 2026 Hasbro has given fans the first look at their all new line of Zelda toys. Let’s take a look!
Last week, Hasbro announced a new partnership/collaboration with Nintendo in order to develop toys for The Legend of Zelda (presumably for the upcoming movie as well). Today, they’ve revealed the first three figures which are based on character appearances from Tears of the Kingdom.
These six-inch scale figures—my favorite scale—look pretty swanky. The poses used for the images show off some solid articulation and I’m eager to see what else they come up with based on some of the other games.
Ever since its first title, released in the U.S. in 1987, the Legend of Zelda series has mixed exploration and discovery with action and adventure. Link and Zelda’s eternal battle against Ganondorf forms the centerpiece of these epic tales from the world of Hyrule. Now, with 6-inch-scale figures from Hasbro, fans can finally bring to life their favorite game moments and cut-scenes — or imagine their own. The Legend of Zelda Heroes of Hyrule collectibles feature iconic characters from across the beloved games, making great collector items for fans of all ages.
The Legend of Zelda Heroes of Hyrule Ganondorf – $42.99
Awakened from his prison under Hyrule Castle, the powerful Demon King Ganondorf spreads his evil across the land once more. The Legend of Zelda Heroes of Hyrule Ganondorf 6-inch-scale action figure is inspired by the action-adventure video game, The Legend of Zelda: Tears of the Kingdom. Fans can display this Legend of Zelda figure, with game-inspired sculpt and design and 20+ articulation points, in their collections. Pose out the iconic villain — coming in at over 7.5 inches within a 6-inch scale — with the included Gloom Sword, scabbard, and interchangeable right hand. Display your Legend of Zelda fandom on your shelf with window-box packaging featuring game-inspired character art. Look for more Legend of Zelda action figures to build a sprawling kingdom of collectibles on your shelf.
The Legend of Zelda Heroes of Hyrule Princess Zelda – $27.99
When Zelda, the wise princess of Hyrule, finds herself cast back through time, she must work from the past to help Link defeat the Demon King. The Legend of Zelda Heroes of Hyrule Princess Zelda 6-inch-scale action figure is inspired by the action-adventure video game, The Legend of Zelda: Tears of the Kingdom. Fans can display this Legend of Zelda figure, with game-inspired sculpt and design and 20+ articulation points, in their collections. Pose out Zelda with the included Decayed Master Sword and interchangeable right hand. Look for more Legend of Zelda action figures to build a sprawling kingdom of collectibles on your shelf.
The Legend of Zelda Heroes of Hyrule Link – $27.99
Link, the courageous hero of Hyrule, must gather the power of the Sages to aid him in his quest to defeat Ganondorf. The Legend of Zelda Heroes of Hyrule Link 6-inch-scale action figure is inspired by the action-adventure video game, The Legend of Zelda: Tears of the Kingdom. Fans can display this Legend of Zelda figure, with game-inspired sculpt and design, 20+ articulation points, and a soft cloth cape, in their collections. Pose out Link with the included Hylian shield, interchangeable Zonai power hand, and the Master Sword. Display Legend of Zelda fandom on your shelf with window-box packaging featuring game-inspired character art. Look for more Legend of Zelda action figures to build a sprawling kingdom of collectibles on your shelf.
These first figures will be on display at Hasbro’s booth during San Diego Comic-Con, but everyone can get in on the pre-orders which go live tonight at 5PM PT / 8PM ET on Amazon, Walmart, and Hasbro Pulse. These are expected to arrive in Spring 2027.

